The White Pandemic
Erica G. Wong
Bachelor of Design (Hons)

The White Pandemic
'The White Pandemic' is a visual exploration of complex issues shrouding the diet epidemic. The visual novel re-interprets the effects of sugar, fat and artificial additive saturated diets in an era that is yet to know its effects, by superimposing diet issues derived from the post war period into the refined world of 18th century Britain. Through re-exposure to the origin of our current diet pandemic through ‘thought experimenting’ events, this project is designed to initiate responses to an issue that society has become desensitised to. By identifying the parallels between the past and the present, the story generates confounding metaphors with the aim to perplex as well as invite viewers to contemplate these issues in new ways.